An external e-commerce consultant is an important element for improving processes, designing a new architecture, auditing the digital footprint or for understanding the work and the relationship between the agency and the client. My partners mainly include medium-sized and large online projects, which have often already hit the limits of the given market and need to move forward. They are aware of the current position, they are aware of where their brand is going and they think out of the box. In cooperation, we do not solve superficial CPC, but the possibilities of scaling the brand and product.